Ripple aims to improve the speed of financial transactions, specifically international banking transactions.
Anyone who has ever sent money internationally knows that today it currently takes anywhere from 3-5 business days for a transaction to clear. It is faster to withdraw money, get on a plane, and fly it to your destination than it is to send it electronically! Not to mention you will be paying exorbitant transaction fees — usually somewhere around 6% but it can vary depending on the financial institution.
Ripple’s goal is to make these transactions fast (it only takes around 4 seconds for a transaction to clear) and cheap.
The Ripple team currently comprises over 150+ people, making it one of the biggest in the cryptocurrency world. They are led by CEO Brad Garlinghouse, who has an impressive resume which includes high positions in other organizations such as Yahoo and Hightail.
Check out “What is Ripple” for more information, including a closer look at what they do, controversies and future prospects.